Artículo: AMZ-1292265639

Marketing Research: An Applied Orientation, Global Edition

Format:

Paperback

Detalles del producto
Disponibilidad
En stock
Peso con empaque
1.79 kg
Devolución
Condición
Nuevo
Producto de
Amazon
Viaja desde
USA

Sobre este producto
  • For undergraduate and graduate courses in marketing research.An applied and practical marketing research textWith a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation illustrates the interaction between marketing research decisions and marketing management decisions. This text uses a practical six-step framework for conducting marketing research, utilizing a variety of marketing companies to highlight qualitative and quantitative research strategies. The 7th Edition provides current, contemporary, and illustrative material sensitive to user needs. And with detailed emphasis on how to run the SPSS and SAS programs, marketing research students obtain the most extensive help available on this industry.
$343,64
55% OFF
$156,20

IMPORT EASILY

By purchasing this product you can deduct VAT with your RUT number

$343,64
55% OFF
$156,20

20% OFF adicional al pagar con Deuna

Envío gratis
Llega en 5 a 12 días hábiles
Con envío
Tienes garantia de entrega
Este producto viaja de USA a tus manos en